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New Leadership with James Daybell as CEO

Rachel Davies

Rachel Davies

New Leadership with James Daybell as CEO

Oat Cosmetics, Leading Oats Ingredients Supplier

1st August 2023, Southampton, UK Oat Services Ltd,  announces a change in leadership with Cark Maunsell stepping down as Managing Director and James Daybell promoted to the newly created role of CEO in his stead. Oat Cosmetics (the main company brand), is a leading cosmetics ingredients supplier, specialising in advancing oat technology.

Having founded and led the company Maunsell shaped its core values and built the foundations of the brands culture and success. Under his leadership Oat Cosmetics has become the established brand it is today with new innovations and successful product launches driving company growth.

On exiting the business, he commented:

“It is time for me to take a step back and hand over the reins to a new generation of leadership. I have made the decision to retire, naming James Daybell as successor and my personal choice to take the role of CEO. Having employed and worked with James since 2015, he has my full support and I am confident he will drive the company to new heights as Oat Cosmetics continues to lead the supply and revolution of oat ingredients.

Formerly Head of Marketing, Daybell is experienced in business management and building and maintaining distributor relationships and has overseen the launch and positioning of novel oat derived ingredients and actives to the beauty and personal care market.

Speaking on his appointment, Daybell said:

“I am delighted to be the new CEO of Oat Cosmetics and would like to thank Cark for the opportunity and wish him well in his deserved retirement. Oat Cosmetics is leading the way with Oat technology in beauty and personal care and I inherit a strong ingredient portfolio and a very talented team. I am focused on increasing business performance and ensuring the global adoption of oat derived ingredients continues.”

Oat Ingredients in Cosmetics

Oat Cosmetics will continue to drive the advancement of oat ingredients in the cosmetics industry. Developing new and inspired efficacy for ingredients across both skin and hair, the brand advances the natural ingredient market for oats. With James as the new CEO we look forward to the ongoing growth and success of the company.

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