Advanced Colloidal Oatmeal for Healthier Skin

Colloidal oatmeal is a natural cosmetic ingredient obtained from Avena sativa (oats).

The whole oat grain, including the bran layer, is milled and sieved. This results in a light cream coloured, fine powder. The bran layer of the oat contains a high proportion of natural actives including, oat beta-glucan, avenanthramides, oil and protein, all of which are beneficial for cosmetic use on the skin.

A ‘colloid’ or colloidal suspension is defined as a substance with dispersed insoluble particles suspended throughout.

Skincare Claims:

  • Reduces redness and skin irritation to soothe and relieve skin disorders
  • Provides skin moisturisation and hydration
  • Acts as a skin protectant. Effectively forms physical barrier on the surface of the skin to reduce TEWL

Haircare Claims:

  • Soothes sensitive and flaky scalps to relieve redness, itching, tightness, and other stubborn signs of irritation.

Key Claims

Anti-Ageing properties Oat COM has effective anti-ageing and reparative properties due to a typical beta glucan content of 5-6%. Effective Anti-Irritant Soothes and relieves redness, itching and minor skin irritations caused by eczema or skin rashes. Skin Protectant Monographed by the FDA as a skin protectant. Reduces TEWL and effectively forms physical barrier on the skin surface.
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Proven anti-ageing colloidal oatmeal and a unique moisturiser for the skin and hair.

Oat COM, an advanced colloidal oatmeal, is a proven anti-ageing colloidal oatmeal and a unique moisturiser for the skin and hair.


Moisturising & Soothing

Skin hydration plays a vital role in preserving its health, look, and performance. Moisturising skincare products contain ingredients that help retain water in the skin, preventing dryness.

Anti-inflammatory & Anti-redness

Skin redness and inflammation are physiological responses that occur due to various factors. There are skin conditions can cause both redness and inflammation, or it can occur from external irritants due to skin sensitivity.

Skin Microbiome Support

Supporting the skin microbiome means preserving a naturally diverse and balanced collection of microorganisms (bacteria) that naturally inhabit the surface of the skin. This balance is essential for healthy skin function and overall well-being.

Hair & Scalp

Frequent exposure to modern-day aggressors, such as stress, pollution, and heat, can leave the hair and scalp dry and damaged. This is driving demand for fast-acting hair and scalp care solutions that replenish and restore the hairs natural characteristics.


Avena Sativa (Oat) Kernel Flour

Associated INCI Names: Colloidal Oatmeal, Colloidal Oat Flour, Colloidal Oat Whole Flour, Colloidal Oatmeal (Avena sativa Kernel)


Recommended Usage Level: 1-5% for skin applications. 0.5% for hair care applications.

Recommended Temperature: Formulate up to 75oC.

Recommended pH Level: Formulate within pH 3-9.


  • ECOCERT Natural
  • GMO Free
  • Fragrance Free
  • Hypo-Allergenic
  • Biodegradable
  • Dermatologically Tested
  • Free from allergens
  • Free from animals
  • Not tested on animals
  • China INCI Compliance
  • Halal Approved Production
  • Natrue Approved

Formulation Guidelines

Recommended Usage Level: 1-5% for skin applications. 0.5% for hair care applications.

Recommended Temperature: Formulate up to 75oC.

Recommended pH Level: Formulate within pH 3-9.


Oat COM USP – An ECOCERT natural colloidal oatmeal.

Oat COM IRR – An irradiated version of our colloidal oatmeal.

Oat COM ORG – An ECOCERT COSMOS organic version of our colloidal oatmeal.

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Not tested on animals logo.
Dermatologically tested logo.
Biodegradability logo.
China INCI Compliance logo.
Eco Cert organisation logo.
Fragrance free logo.
Hypoallergenic logo.
Free from allergens logo.

Scientifically Proven Effects:

Deeply effective and long lasting improvement in skin hydration and moisturisation (in-vivo study)
Skin repair effect: improvement in the rate of repair of the skin (in-vivo study)
Anti-ageing activity over all skin types (in-vivo study)
Soothing and moisturising effect on sensitive skins (in-vivo study)

A – Product left their skin feeling moisturised
B – Product left their skin feeling soft
C – Product soothed their skin
D – Product nourished the skin

The combined cohort trial was designed to show Oat COM’s ability to demonstrate anti-ageing activity over all skin types. The subjects were asked to assess the products moisturizing, soothing, nourishing and skin feel properties.

The results demonstrated that Oat COM, at a low inclusion rate of 3%, displayed remarkable rapid and sustained anti-ageing effects. The results were very impressive after 30 days but continued to be high over the whole 90-day period. This demonstrated that Oat COM provides excellent long-term skin care benefits as an effective active over all skin types by moisturising, soothing and nourishing the skin.

Corneometer Units (Corneometer Units) – Determines the hydration levels of the skin surface

Tewameter (g/h/m2) – Evaluates the water barrier function of the skin

Skin Repair Properties
This study was carried out on 15 healthy adult subjects over a period of 10 days. Two skin areas on the volar forearms were pre-irritated using a 0.5% Sodium Dodecyl Sulphate solution, one area was covered with a patch coated with 0.6% Oat COM and the other an uncoated control. The test sites were assessed at the start, day 1 and day 5. Rate of recovery was compared.

The combination of Tewameter and Corneometer results showed that Oat COM supported the increased rate of repair of the skin.

Frequently Asked Questions

What are the main claims of Oat COM?

Oat COM is an advanced colloidal oatmeal, which is an excellent skin protectant. It acts as a ‘superfood’ for the skin and provides rich nourishment to dry itchy and sensitive skin. It helps in relieving acute irritation due to dry skin conditions, restoring the protective skin barrier, and is proven to be hypoallergenic. It can also be used in haircare formulations as it provides a soothing effect on the scalp by reducing redness, itchiness, irritation, and tightness. It repairs and protects the hair from breakage and balances the scalp’s health by improving microbiome diversity. More information on these studies and the product’s efficacy can be found in the Oat COM Data Pack. Please contact our sales team at [email protected] for more information.

What are Avenamthramides?

Avenanthramides are a unique group of polyphenolics found only in oats. Avenanthramides have been shown to be the main molecules responsible for the anti-inflammatory, antipruritic (anti-itch), and antihistaminic properties demonstrated by colloidal oatmeal. They protect the skin from lipid peroxidation, alleviate redness and reduce inflammation and swelling.

What are the physical properties of Oat COM?

Oat COM is a cream to light brown powder which can be used in skincare and haircare applications and can be formulated with a temperature range of up to 40oC. For more information, feel free to download the Oat COM Technical Data Sheet from our website.

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