Countdown to In-Cosmetics Global: 2 days to go

There’s only two days to go until things get under way at in-cosmetics Global 2017! For today’s countdown, we’re looking at one of our most popular and most versatile ingredients.

 Countdown to in-cosmetics Global: Day #2 Oat COM

Oat COM (Avena sativa (Oat) Kernel Flour) is an advanced colloidal oatmeal and used as a natural cosmetic ingredient. What makes Oat COM so special is that it has proven anti-ageing qualities and unique moisturising properties for the skin and hair.  Oat COM has many soothing properties and has been proven as an effective anti-irritant, helping to relieve skin disorders to reduce redness. Oat COM  is also a fantastic ingredient because of its highly moisturising properties that provide hydration for all skin types.

Where can I find Oat COM?

Because of its versatility, Oat COM has a wide range of beauty benefits and is a fantastic addition to both skin care and colour cosmetics. Here are just a few examples of how Oat COM can be incorporated into skin care and colour cosmetic formulations:

  • After Sun Cream – Oat COM is the perfect ingredient for after sun care because of its redness reducing qualities. It is the perfect soothing ingredient for skin that has been exposed to the sun.
  • Dry Skin Relief – Because of Oat COM’s rich texture and smooth feel, it is the perfect ingredient to help combat dry, itchy, and flaky skin. Oat COM helps protect the skin from dehydration and leaves it feeling invigorated.
  • Colour Cosmetics – Oat COM can be used in mascaras to help lengthen and volumize lashes whilst helping to nourish and protect.

If you’re heading to in-cosmetics Global in London from the 4th-6th of April, be sure to come and see us at stand LL01 to see the nourishing and moisturising benefits of Oat COM for yourself!

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